There also was an early morning newscast from 2009 to 2012 done in collaboration with the Detroit Free Press and WWJ Radio newscast in the early 2000s that was produced by WKBD. More: Detroit's WDIV weather team expands with one new and one returning stafferĪfter officially becoming a CBS-owned station in 1995, the renamed WWJ-TV got out of the news business, except for a few limited forays. In the mid-1990s, however, WJBK became Detroit’s Fox affiliate and CBS wound up buying Detroit's WGPR-TV (Channel 62), the first Black-owned television station in the nation. … We wanted to convey the sense of authenticity of the news happening at the moment, that this isn’t getting prepackaged and produced down the hall.”īack when it was located on the dial at WJBK-TV (Channel 2), Detroit's CBS affiliate was a force in local news with iconic on-air teams like Jac LeGoff and John Kelly in the 1960s and, later, Joe Glover and Beverly Payne in the 1970s. Says Watson: “It’s a working newsroom, meaning everybody, except for the control room, is in this one room. One more way to stand out from the crowd? The station is choosing to do its news broadcasts not from an isolated set, but from what Watson describes to the Free Press as “a live, hot-mics, red-lighted newsroom.” As Brian Watson, president and general manager of CBS Detroit (and its sister station, WKBD, now better known as CW50) said in a pre-launch memo to staffers: "We always say we’re a streaming news organization that also happens to broadcast, providing viewers constant news, weather, sports and other relevant information whenever and wherever they watch. More: WDIV-TV meteorologist Paul Gross to retire after more than 40 yearsĪlso different at CBS News Detroit is the decision to have a streaming-first mentality. Although the senior Makupson ended her long run as a WKBD-TV (Channel 50) anchor in 2002, her daughter says she still gets recognized by fans every time she goes out of the house. “That’s going to create those relationships and … create the loyalty that Detroit viewers have.”Īnd Makupson knows something about loyalty, particularly because her mother is a popular Detroit broadcast legend also named Amyre Makupson. What’s going to stand out about us is that community aspect and the people who are there in that area, working for (the communities) every day,” says Amyre Makupson, executive producer of community impact for CBS News Detroit. They like who they like and they stick with them. What will be new about this news? The station says it will embed reporters in communities throughout metro Detroit and in Lansing, the state's capital, to delve deeper into what’s happening at a hyper-local level. Mostly missing from the local news scene for more than 25 years, CBS News Detroit says it will use strategies that are different from those of the Motor City market’s current big three: Fox 2 News (WJBK-TV, Channel 2), Local 4 News (WDIV-TV, Channel 4) and 7 Action News (WXYZ-TV, Channel 7).
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